Pharaonic Winter collection 2022 launch event
Toys Collection 2018 Launch event
Toys Collection launch event was one of our special events because the theme of the collection added so much fun to the overall vibes of the gallery. We were keen to create an impeccable atmosphere to entertain our guests as well as present the new collection gracefully. The music chosen, the moving display, the handmade swing all added to the day's success. Attended by key icons in the art industry, fashion icons and media people, we left everyone amazed.
Alex Collection 2017 Launch event
Alex Collection launch event was an experience more than an opening. A mood that entertained everyone attending were we displayed our new products on hanging waves in our Maadi Gallery and showed videos of everything that inspired each and every design of that collection. The inspiration journey behind it was evident in the beauty of the designs where every one who appreciates Sami Amin or loves Alexandria felt overwhelmed with the beauty of the designs.
Sky Collection 2016 Launch event
The Sky collection was a huge success and one of the most successful launches because it was the first time Sami Amin decides to display the new designs in an unconventional manner. He wanted the display to reflect the theme and hence he hanged all the new designs from a handmade artificial sky inside the store. The way products were displayed along with the angel mannequins and the well chosen background music all added a mood of serenity to the evening and matched the collection theme so well.
Word Collection 2015 Launch event
Flower Collection 2014 Launch event
Texture Collection 2014 Launch event
